A day in the life

As Featured in Cambridge Edition

It’s not all tastings and fancy locations. Here’s an insight into agency owner Katie Underwood’s average working day at KUCO.

A day in the life ….

My day starts at KUCO HQ on Station Road, for our weekly team gathering and a training session on social videography led by Adrienn, head of creative content. We critique our content and discuss inspiring examples. Responding to trending sounds and capturing personal angles are our key takeaways, in case you’re interested! 

Next up, client check-ins. I am busy organising spring menu shoots and planning a launch strategy for a new restaurant in an iconic central Cambridge location (watch this space!). At lunch I try to make time for a healthy meal and F45 workout session – it helps to clear the mind and make space for all those menu tastings! 

Coffee and a meeting with our events and partnerships coordinator is next up. We’re big on collaboration in 2022, so looking at who we work with and how we can work together to support the wonderful Cambridge food scene is vital. With the public’s appetite to engage in-person greater than ever, summer events and experiential activations are top of our agenda this year. 

A quick copywriting and editorial content meeting with creative director Sian rounds off the day, before I head out the door to make it home in time for my children’s bedtime. Tomorrow: new menu tastings and a show-round of that new launch I mentioned. Well, it can’t all be office based, after all…

Want to see more?

We’ll be sharing the KUCO team’s Reels, giving a glimpse into our everyday lives working for some of the area’s finest hospitality clients. Head to @kuco.comms.

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