Parker’s Tavern Restaurant
Storytelling and scene-setting for customer engagement
+106% Reels interactions
+19.7% engagement in the first quarter
+400% avg. increase on story views
PARKER’S TAVERN is a quintessential all day British brasserie celebrating feasting at its finest by using local produce found in East Anglia. The restaurant and bar is located within the University Arms hotel on Parker’s Piece, Cambridge and it is a Led by chef Tristan Welch, serving a modern British menu sourced from field, fen and England’s seas.
Services:
Social Media Management
Content Creation
Objectives
Set an aspirational scene, showcasing the restaurant and increase brand awareness.
Upselling events via social media platforms
Increase engagement by creating highly engaging video content
Professional photography for website and press: menu, team and headshots.
Attract and engage talent for recruitment. Professionally producing a recruitment video for the University Arms Hotel & Restaurant
Strategy
Engaging content for Cambridge visitors and hotel guests
We visit the restaurant every week, creating highly engaging videos featuring recipes, team and ambience for a first-person PoV.
Proactivity and adaptability
We keep in close contact with the client to ensure we're always up to date about upcoming events, staff changes and the ever-changing seasonal menu. We relay this information in real time through various social platforms.
Instagram Lives
From daily Stories to weekly Lives, we provide a unique and intimate look at how Parker’s Tavern runs day-to-day.
Original, experiential Reels
Results
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We organically increased Reels interactions by 106% by August 2022.
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We organically increased Instagram engagement by 19.7% in the first quarter.
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By being present in Stories every day of the week, we increased the average views by 400%!
Want to work with us?
Let’s get the conversation started…
